Bulgari Lucea

In order to celebrate the 130th anniversary of Bulgari, the company launched a new jewellery and watch line called Lucea. The Lucea on the wrist adds a glimmer of sunshine to the day since the sun itself has inspired the design of the timepiece. The name of the watch is reminiscent of the proximity of the sun. The original name Lucea is derived from the Italian word “luce”, which translates to “light”.

Bulgari has always been renowned for its glamorous collection and elegant watches. The versatile timepieces are exquisite masterpieces that complement any formal or glamorous evening attire. However, up until the creation of the Lucea, the Bulgari collection had been lacking a timepiece that was suitable for everyday endeavours. The Lucea, with all its wonderful variations, fills this gap with flying colours and impresses with a refined yet eye-catching design.

Despite the relatively young age of the collection, the Lucea line has been firmly established amongst Bulgari clientele and has already found a large fan base among worldwide watch lovers.

The Lucea is a successful mix of everyday jewellery and watch that is available in several variants – the designs range from plain to ornate. The characteristic Bulgari design can be recognised in all of the Lucea creations with its charming, Italian style. The Lucea timepieces are currently available with a range of diverse designs – from a sleek steel variant to a rich rose gold model with a diamond pavé.

The Lucea bracelet has been inspired by the iconic Serpenti collection and combines sensual shapes with bold design elements. Depending on the model, Lucea watches are fitted with either automatic or quartz movements. The case is also optionally available in dimensions that measure 28 or 33-millimeters, both of which highlight the overall bold feminine feel of the watch.

Additionally, the mother-of-pearl dial is complemented with large Roman Numerals and diamond indices, further impressing with a luxurious charm.

The brilliant design of the Bulgari Lucea collection is perfectly reflective of the Bulgari spirit. Extraordinarily outstanding is the design of the crown, which is set with a pink cabochon gemstone and topped with an exquisite diamond.

However, it is not only the unique design elements of the Lucea that convince with refined extravagance, but also the technical finesse of the timepiece that leaves absolutely nothing more to be desired. The timepiece is water-resistant up to 30-meters, ensuring that it can be adorned on a daily basis. Furthermore, the anti-reflective sapphire crystal protects the dial of the watch and prevents scratches on the watch glass.

The models from the Lucea collection simply charm on the wrist. The watches are optionally manufactured with a satiné soleil or mother-of-pearl dial.

Especially popular is the Lucea variant that is comprised of stainless steel (ref. LU28C6SSD). The watch is presented with a petite 28-millimeter case and fitted with a crown made of stainless steel that is set with a pink cabochon gemstone and a luxurious diamond. The highlights of the Lucea models include exquisite sunburst dials, rhodium plated indices, and Roman numeral hour markers. Last but not least, the exquisite timepiece is paired with a robust stainless steel bracelet.

Another favourite from the collection is the Lucea model with the reference LU33BSPGSPGD. A mechanical movement with automatic winding powers the watch, which is enclosed by a robust 33-millimeter stainless steel case. The bezel of the watch stands out since it is comprised of 18-carats of luxurious rose gold. The crown of the watch is also made of rose gold and is adorned with a pink cabochon gem and a glamorous diamond. The elegant dial of the watch is presented in black opaline and finished with a guilloché soleil treatment. Furthermore, the watch is fitted with gold-plated indices and Roman numeral hour markers. The bracelet of the watch continues to play upon the material mix theme and shines in a combination of sleek stainless steel and precious rose gold.

The Bulgari name really took off in the 1950s, when renowned celebrities from the film scene flooded to the jeweller in hopes of obtaining their dreamlike creations. Elizabeth Taylor, Marlene Dietrich, Clark Gable and Gary Cooper are just some of the few supporters of the elegant jewellery and watch manufacturers. Screen legends such as Audrey Hepburn, Sophia Loren, Romy Schneider, and Gina Lollobrigida were also known to adorn the luxurious Bulgari brand.

The Bulgari Brand holds prominent brand ambassadors such as the Chinese actress Shu Qi, who was beautifully photographed with the latest Lucea collection. Other ambassadors of the brand include the American actors Adrien Brody, Jared Leto, Matthew McConaughey, and Jake Gyllenhaal. Prominent models such as Hilary Rhonda have also been witnessed sporting timeless Bulgari watches on their wrists.

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